Why Your Website Matters More Than Anything Else…

Aug 12, 2014

  by Cari Cole   Why? Because it is your home in cyberspace. And without a home you leave yourself vulnerable and subject to the whims of social media platforms.   Growing your list on social media sites is important for “social proof” but keep in mind it builds their platform, not yours. Everyone knows that artists who do not have a dedicated site are not in it all the ... Continue

The #1 Question You Ask…

Aug 05, 2014

by: Cari Cole   The #1 question I get asked on a regular basis is:   “What is the fastest way to grow my fanbase and get followers?”   I hear you! It’s every musician, recording artist, anyone-daring-to-live-the-dream’s dilemma.   As I said last week in my Smart Musician Strategy teleclass the question you should really be asking yourself is “what am I giving them to make them want ... Continue

Cari, who have you helped who went on to make millions?

Jul 29, 2014

by: Cari Cole   That was the question he asked, by email no less.   We’re in the middle of launching our annual Fast Forward Program + Blueprint and in the flurry of emails that go out to let our list know, there’s always a few disgruntled responses - and I totally get it!!! That’s why we do our best to keep it to a minimum and ... Continue

Smart Musician Strategy 3-part Training Series

Jul 22, 2014

by: Cari Cole   It’s not enough to release a record thinking that the music on its own will build your brand, it won't. Marketing will.  But even when you have a good marketing skills and a well established social media presence, social media followers are at best non-committal and flakey when it comes to real support and forking over dollars. There’s one thing you won’t create real ... Continue

How to Brand and Market Your Music to the World With Authenticity + Integrity

Jul 15, 2014

  By: Cari Cole   I’ll admit - that’s a big title. But it’s actually the smallest details that make it happen.   For the past 4 years in my online programs I’ve been teaching artists about how to brand and market but with authenticity and integrity - not just marketing tricks. Because in music - marketing tricks look cheap - and shoddy.  And over here at CCVM (Cari Cole Voice ... Continue

The New Meaning of DIY for Independent Musicians

Jul 08, 2014

By Cari Cole


DIY is not really Do-It-Yourself anymore.


What it really means is this:


1. You run your own business.


You are not waiting for anyone else to come along to

rescue you. You are hard at work every day building your

foundational business systems, and marketing pieces. You

know exactly what to do ... Continue

Do Not Release Your Record Without This

Jul 01, 2014

by Cari Cole   I see so many artists rush the gate to release their records and end up with their precious hard won albums hitting a wall.   Don’t release your record without…   A strategy.   Here’s a few tips for how to create one. And if you’re ready to dive in see my offer at the bottom of this article. Find out how you can ... Continue

The Black Holes of Musicpreneurship

Jun 24, 2014

by Cari Cole   Let’s face it, being a musicpreneur is a freakin’ full time job, matter of fact, it can swallow you whole – right into a black hole.   The challenge is how to make time for your music while you gain ground with your career. Time management people!   Here’s a few tips for how to avoid the Black Holes of Musicpreneurship:   1. Black ... Continue

4 Ways to Give Your B(r)and A Facelift On A Budget

Jun 18, 2014

  by Cari Cole   1.    Up Your Style: People love artists who are en-vogue and have their own style. Go to your local vintage store and grab something unique (might want to get it tailored for a personalized one-of-a-kind touch) or look for a new hat (maybe something red?) Maybe you’re ready to sport a new hair color? Natural henna’s are cheap and DIY.   2.    Uplevel Your Photo. ... Continue

The Secret Ingredient of a Successful Recording Artist

Jun 10, 2014

  by Cari Cole   You know that one ingredient in a recipe that absolutely makes the dish?  The one you can’t really taste but know it’s there?   What is that ingredient for a musician? The one that you can’t really nail but is the deciding factor of greatness.   Is it talent?   Is it branding?   Is it marketing?   Is it networking?   Is it timing? Yes, it’s all of those, but the ... Continue