Make the Music You Want to Hear

 

By Cari Cole

Years ago at an ASCAP Expo, I heard Linda Perry tell the story during the making of K.T. Tunstall’s “Tigersuit”, that she should stop worrying about pleasing her fans and her label, and instead, make the music she wanted to hear. That’s what made her a star in the first place.

Pure Linda Perry genius.

The question – are you making the music you want to hear? – is an important one. A critical one.

In my humble opinion, great music comes from a place without fear, without labels, and definitely not without showing some spine. It comes out of the great void, from the deepest private personal place – into something. And, for me, the more pure and unadulterated, the better.

Because if artists listen too much to everyone else, music gets boring. Same, same, same, same.

I’m talking to you, the recording artist putting out records on the airwaves right now. Are you making music you think people want to hear (or worse what the industry wants to hear?)

Or are you playing it safe? Writing music you love, but not challenging yourself. Settling for lyrics that skim the surface of what you’re feeling, or that you relate to but no one else does? Are you working hard to ensure songs that are relatable and extraordinary? And everyone else agrees?

Listen up, all of those legendary artists that came before you – they didn’t get there by doing that ~ playing it safe that is. And they don’t stay up there by doing that either. There has to be a continual poking and prodding, seeking, reaching, searching ~ to unearth the gold, the wellspring of raw, fresh, unfiltered, real music, that is unafraid.

There has never been a more exciting time to be an artist. The world is yours. You can put out your own music, uncontrolled by major labels. But with so much open terrain can also cause a problem. Music comes out half-baked, not fully evolved. Artists settle for what they can do, versus what they are capable of. Time, money, resources all play into it.

What I know for sure, is that the musicians who are striking a chord and connecting with their audiences are offering up something authentic, from their lives ~ something real and raw. And it’s working. People want real. No more filters or airbrushed talent. No more half-baked, you hear?

Here are my super quick tips to write from that place:

 

1. Tell the truth. The raw truth. So much it hurts.

 

 

2. Be willing to write about what you are afraid to say. Be vulnerable.

 

 

3. Sharpen your songwriting skills and craft. Don’t stop at good.

 

 

4. Co-write with professional writers to help tell your story and get your message on the page.

 

 

Whatever is in your soul to create, make sure it’s something that really matters to you, and that that something was hardwon. Something you had to sweat for, not that came out in 10 minutes. It’s brilliant when that happens, but don’t think that that’s it’s brilliant because it popped out so quickly! You just had a lucky day. It’s pretty rare even for the world’s best songwriters.

Music’s going to get good again, r-e-a-l good. The last thing you want is to be left behind, or rushing to keep up. Be yo’self y’all.

Make the music you want to hear that makes you risk something big. Game ON!

 

 

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Hi, I’m Cari Cole.

You’ve got talent, but you want to become great at it. You’re in the right place! My mission is to help you refine your unique artist vision to bring to the world.

About Cari Cole

Cari Cole is the CEO / Founder of caricole.com and CCVM: Label Without Walls. She is a Holistic Vocal Coach, Artist Development Expert, A&R Director, and Songwriter based in New York City helping artists for the past 38 years. She is a mentor for Women in Music and The Association of Independent Music Publishers.

Her latest venture, CCVM a label services company, provides artists with a seamless path from creation to completion. After 30+ years of observing the overwhelm and challenges that artists face, Cari pulled together the best top creative professionals and designed a new approach to supporting our artists.

Disclaimer:
The information provided on Cari Cole's website is informational only and should not be used for diagnosing or treating a health problem or disease. Those seeking personal medical advice should consult with a licensed physician. Always seek the advice of your doctor or other qualified health provider regarding a medical condition. Never disregard professional medical advice or delay in seeking it because of something you have read on Cari Cole's website. If you think you may have a medical emergency, call 911 or go to the nearest emergency room immediately.

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